Home Builders : Partner with M2M Interiors for Scalable and Bespoke Wardrobe Solutions
What Do Homebuyers Want?
As a home builder or property developer, your focus extends far beyond the structural integrity of a building. You’re creating spaces for future families, designing lifestyles, and creating spaces for lives to unfold. In today’s competitive market, differentiation is key. Prospective buyers aren’t just looking for high square meter numbers; they’re seeking thoughtful design, practical solutions, and a sense of built-in quality that elevates a house into a desirable home.
While kitchens and bathrooms often take centre stage, the significance of well-designed, high-quality storage, often fitted wardrobes, cannot be underestimated. It’s a detail that speaks volumes about the care, consideration and thought of detail invested in a property.
Made 2 Measure, as a bespoke wardrobe supplier for house builders, are here to help.
Made 2 Measure Interiors
as a Partner
This is where M2M Interiors steps in. We are not just wardrobe designers; we can be your contract wardrobes strategic partner for when you are seeking to enhance their properties with premium, bespoke fitted wardrobes, delivered reliably and efficiently at scale.
We understand the unique demands of the development sector. We understand the need for consistency, adherence to schedules, quality craftsmanship, and ultimately, adding real value to your final product. Let us show you how partnering with M2M Interiors, as a bespoke wardrobe supplier for house builders, can streamline your finishing process and become a distinct selling point for your developments.
The Developer’s Advantage: Why Fitted Wardrobes Matter
More and more commonly, a homebuyer is looking for ample and intelligent storage. Standard, freestanding wardrobes often fall short, failing to maximise space and lacking the integrated, high-end feel that buyers increasingly expect. The benefits that professionally designed and installed fitted wardrobes bring to your properties include:

Market Research Reports (Home Organization & Storage Market)
Significant Market Size & Growth: Reports from global research firms like Spherical Insights, Global Growth Insights, Data Library Research, Stellar MR, and Market Research Future consistently show the global “Home Storage and Organization” market is substantial (valued in the tens of billions pounds per year ) and a growth sector ( 4% to 5% a year = more people are demanding better storage options in their homes )
Why?: These reports identify major drivers fuelling this demand:
More Urban Homes & Smaller Living Spaces: As more people live in cities with smaller homes/flats, the need for efficient, space-saving storage becomes critical.
Decluttering Trend: Influenced partly by social media and wellness trends (minimalism, tidying), consumers actively seek products to organize their homes and reduce clutter. Some reports link organization to reduced stress. Better technologies and materials make these solutions look even more attractive – decluttering and minimalism is currently cool and trending higher
Remote Work: The rise of working from home increases the need for organized living and working spaces within the same area.
Aesthetics & Customization: Consumers increasingly want storage solutions that are not only functional but also aesthetically pleasing and integrated into their home’s design. There’s a noted trend towards more personalized and customized solutions (like modular systems and closet organizers) over generic options.
Home Buyer Surveys (Buyer Preferences):
National Association of Home Builders (NAHB) : While this institution is US-based, these “What Home Buyers Really Want” surveys are respected worldwide and what happens in the US often occurs elsewhere down the line. The surveys provide strong insights into global buyer priorities, really reflecting broader trends:
High Priority Features: Storage-related features often rank very high on buyers’ “essential” or “desirable” lists. Examples from recent surveys include:
– Washing room (often rated highest or near-highest)
– Garage storage
– Walk-in pantry
– Bathroom linen closets
– Walk-in closet in the primary bedroom (also noted as a feature builders often want to include).
Reluctance to Sacrifice Storage : Even as affordability pressures push buyers towards smaller overall home sizes, surveys indicate they are least willing to shrink spaces like kitchens and cupboards compared to other areas like dining rooms or home offices.
Quality Over Size : A significant percentage of buyers across generations indicate willingness to choose a smaller home with higher-quality products and amenities over a larger home with fewer amenities and features, suggesting well-designed storage falls into the desired “quality” category.

The Collaboration Process: Start to Finish
Partnering with M2M Interiors for your development is straightforward:
- Initial Consultation: We discuss your project scope, target market, design preferences, budget considerations, and timelines.
- Design & Specification: Our expert designers work with you to finalise wardrobe aesthetics, materials, finishes, and internal layouts suitable for your different house types.
- Scheduling & Logistics: We coordinate closely with your site management to schedule site measures and installations according to your build programme phases.
- Manufacturing: Our UK workshop manufactures your order to precise specifications, ensuring quality control.
- Professional Installation: Our skilled fitting teams install the contract wardrobes efficiently and professionally, respecting the site environment.
- Handover & Sign-off: We ensure each installation meets your standards before formal handover.
Take the Next Step: Enhance Your Developments with M2M Interiors
It’s clear that storage shouldn’t be considered an afterthought in the current home. Make high-quality, bespoke fitted wardrobes a signature feature of your properties with M2M Interiors. Partner with us to streamline your build process, enhance the appeal and value of your homes, and give your buyers a feature they will appreciate for years to come.
Ready to discuss how M2M Interiors can add value to your next development?
- Contact us today for a no-obligation Developer Consultation.
- Request our exclusive Portfolio showcasing project examples and specification options.
- Call us on 01473 787490 or email info@m2m-interiors.com to speak directly with our development projects team.
Let M2M Interiors be your trusted partner in creating exceptional homes with storage solutions that sell.
Get in Touch for B2B Needs
Tell us what you need, and we’ll get it sorted. Whether it’s a one-off set of doors or an ongoing trade partnership, we’re here to help.
A Commitment to Superior Quality and Precision
At the heart of our trade supply service is a commitment to exceptional manufacturing. Every single one of our bespoke wardrobe doors is crafted with precision at our Suffolk workshop, ensuring that the dimensions you provide are translated into a perfectly finished product. We understand that for a professional fitter or developer, time on-site is money. Components that don’t fit correctly can cause costly delays and frustration. That’s why we leverage advanced cutting technology and skilled assembly to guarantee that our doors not only meet but exceed the standards your clients expect. By using robust frames and high-quality running gear, we ensure a smooth, silent glide that serves as a hallmark of a high-end installation, giving you complete confidence in the durability and longevity of the components you fit.





